We were asked by Swansea County Council to assist them with a large scale public development project to help to visualize how Swansea City Centre would look in the future.
This return client once again requested assistance in gaining planning consent, and also in visualising design concepts, for this attractive renovation project in London.
We worked in conjunction with Powell Dobson Architects to produce this fly-through and set of images of the proposed Welsh Assembly Government building in Aberystwyth.
These computer generated images were produced for a planning application to help win support for the scheme.
We were asked to develop a 3D flythrough of the new extension to the Harrogate International Centre, to enable the council to promote the scheme to the wider community.
The client came to us with a unique vision that would regenerate and modernise an area of the city.
Our presentation went very well and the flythrough was fantastic. To be honest I think everyone was a bit shocked, almost speechless! I couldn’t wait for James to press the button so I could watch their faces as it played. What a powerful Sales and Marketing tool! We had a vision of a...
Bob Lilley, Paintbox UK Ltd View morePlease download Flash player here.
Whether you need to present your plans to key decision-makers, raise investment or promote new properties to prospective buyers, the first challenge is to bring the plans to life, so that others can share your vision for the completed development. Architectural drawings can be very complex and are often difficult to interpret. Even once you've made sense of them, a set of drawings hardly captures the compelling benefits of a new scheme or generates any excitement.
Recent advances in technology are changing the way that property developers do business, making it possible to present new developments in all their glory at a very early stage of the project. This offers a huge opportunity for you to win support, raise investment and generate excitement about a new development - and even sell properties off plan - long before building work has started.

By transforming your 2-dimensional CAD plans and drawings into fully realised 3D virtual environments, everyone will be able to see exactly what your proposals are, at a glance. 3D Architectural Renderings bring 2D drawings and sketches to life in a realistic and accurate way, communicating the reality of a proposed development and helping to inspire confidence in key decision-makers.
Based on your architectural plans, the models are reliable and detailed, and the materials and landscaping match your exact specification. We think it's important to ensure the visualisations are as close as possible to how the scheme will actually end up, so we take a collaborative approach to getting the details right.

We also think it's important to capture the 'quality of life' aspects of a new development, to show the impact it will have, not just on the streetscape but on the lives of people who live and work in the area. For this reason, we pay special attention to the people and activity within a scene, adding animation, sound and nature to make our virtual worlds more immersive.
There are a wide variety of different approaches to visualising and presenting your projects, depending on your objectives and your budgets. Static images are ideal for printed materials and offer a compelling 'glimpse' of a new development, while flythroughs take viewers on a tour and can offer a more complete picture, adding the ‘wow factor’ to any presentation. Interactive animations enable the end-user - you, your investors or your customers - to navigate their own path around a 3D environment so they can explore the bits that interest them in particular. And 'real' 3D - the type seen in the recent Avatar movie - opens the door to a more immersive viewing experience than ever before.

At iCreate we are specialists when it comes to presenting and promoting new developments in the most innovative and engaging ways, to help you save time and seize opportunities. If you agree it's time to harness some of this exciting visual technology to help you meet your goals, the first step is to talk to us.